Loras College
  • Admissions
  • Dubuque, IA, USA
  • To be discussed at interview
  • Full Time

Full Time Salary benefits

Loras College is an equal opportunity employer committed to creating an educational and work environment that is inclusive, rich in diversity, and supportive of all students, faculty and staff. Individuals from diverse racial, ethnic, and cultural backgrounds, women, veterans, and persons with disabilities are strongly encouraged to apply.


Under general direction of the Director of Admission, the CRM/Customer Database Manager manages the Admission's web-based customer relationship management (CRM) system (Slate Technolutions). In conjunction with the leadership team, the incumbent is responsible for the technical dimensions of deploying the strategic communication plan, generating required reports, building queries to identify target recruits, and maintaining the security of the data in the CRM system.

The CRM Manager develops business processes that create departmental efficiencies and solutions for communicating with students, parents, counselors, and for managing the technical side of events and programs that are part of the greater enrollment outreach initiatives. Additionally, the incumbent will provide user support and training for Admission and recruiting staff in utilizing the CRM system.

The CRM Manager is responsible for analyzing user needs in order to design and maintain the CRM system containing prospective graduate and undergraduate student contacts. Data security and precision are critical to ensure identification of, continued correspondence with and tracking of, prospective and newly admitted Loras students. The CRM Manager is responsible for the smooth integration of CRM data to the college's student information system (Colleague). Provides critical support to develop and maintain data gathering systems.


Reasonable Accommodations Statement

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.

Essential Functions Statement(s)

  • Oversee and participate in the configuration, including system upgrades and customization requests of the CRM. Serve as the main contact with the CRM vendor.
  • Become a CRM expert and provide training opportunities for other staff.
  • Act as first line CRM support to team members.
  • Maintain and execute ongoing communication campaigns for all concerned constituents.
  • Support strategic marketing efforts through the functions of the CRM.
  • Coordinate, manage, import and ensure the integrity of prospective data lists from multiple sources.
  • Become familiar with all admission processes for undergraduate freshman, transfer, graduate, re-admit and special students.
  • Support the mission and vision of the College and respect the College's Catholic tradition.
  • Perform related duties as assigned.


Competency Statement(s)

  • Active Listening - Ability to actively attend to, convey, and understand the comments and questions of others.
  • Communication, Oral - Ability to communicate effectively with others using the spoken word.
  • Communication, Written - Ability to communicate in writing clearly and concisely.
  • Customer Oriented - Ability to take care of the customers' needs while following company procedures.
  • Detail Oriented - Ability to pay attention to the minute details of a project or task.
  • Innovative - Ability to look beyond the standard solutions.
  • Interpersonal - the ability of the individual to develop and maintain relationships with others.
  • Judgment - The ability to formulate a sound decision using the available information.
  • Organized - Possessing the trait of being organized or following a systematic method of performing a task.
  • Project Management - the ability of the individual to demonstrate an understanding of planning, organizing, staffing, directing, and controlling work tasks.
  • Time Management - Ability to utilize the available time to organize and complete work within given deadlines.
  • Working Under Pressure - Ability to complete assigned tasks under stressful situations.

Education and Experience:

  • A Bachelor's Degree in related technical field required and four (4) years of related experience; or a combination of equivalent experience and education.
  • Experience with CRM systems such as Recruit, TargetX, Salesforce or Slate, used for organization-specific computer application programs, preferably in higher education admission and/or financial aid.
  • Demonstrated experience in implementing, utilizing and training staff in the use of a CRM for admissions.

Required Skills and Abilities:

  • Strong technical integration, architecture, and analytical skills, with ability to communicate effectively with internal and external stakeholders about data, reports, and integration needs.
  • Strong organizational and time management skills with strict attention to detail to establish priorities, manage multiple projects, evaluate outcomes, and drive to deadlines.
  • Demonstrated ability to conduct research using databases and other resources, compile findings for special projects, and think creatively to problem solve.
  • Excellent mathematical and analytical skills to compile data and prepare accurate, concise and complex reports. Strong technical and analytic skills.
  • Demonstrated experience with system analysis, data analytics, reporting and data visualization.
  • Demonstrated ability to articulate technical information to systems users. Experience in developing materials for staff training and supporting ongoing training needs.

APPLICATION PROCEDURE. Applicants must go to: http://loras.iapplicants.com to apply. Please upload: your letter of application, resume, and unofficial transcripts. The finalist will need to pass a background check before receiving a written employment offer.

Loras College
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